Milena S. Nikolova, PhD
Chief Behavior Officer
Knows how people really think and act, and what this means for sustainability and market success.
Kamelia Georgieva
Climate & Sustainability Sociologist
Explains how climate and sustainability change societies and community living.
Vlad Sterngold
Data Strategy, Analytics & Science
Knows data and technology, and how to power them with knowledge about human behavior.
Bård Jervan
MIMIR AS/ BeSmart Nordics
Knows what works in the Nordics and why it is at the forefront of sustainability innovation.
Pradeksha Sethupathi
Behavioural economist and researcher
Knows how to account for human behaviour and design reliable experiments.
Gergana Nikolova
Business Development & Co-Founder
Turns opportunities into behavior-smart projects.
Anastas Kalaydziev, MBA
Financial Аdvisor
Knows smart management of financial resources.
Julie Ivanova
Web design and SEO specialist
Creates amazing digital content and manages BehaviorSMART’s online presense.
Lilly Samokovska
Visual Designer
Knows how to visualise ideas and beautify BehaviorSMART’s conent.
Sara Guidolin
Project Coordinator/ BehaviorSMART
